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System Design Advantage (SDA) And Choice Logistics To Deliver First End-to-End Inventory Asset Management (IAM) Solution

Industry leaders partner to provide best-of-breed logistics, asset management solutions, and services with global reach

BLOOMINGTON, MN and NEW YORK, Jan. 26, 2004

System Design Advantage, LLC, the leading provider of parts replenishment and repair solutions and Choice Logistics, Inc., a global leader of service asset supply chain solutions, today announced a broad, strategic alliance to deliver the industry’s first integrated logistics and parts/repair solution. These Inventory Asset Management (IAM) services would include: central stock inventory, dedicated on-site inventory, field inventory, repair and replenishment in a one-source solution.

The move expands SDA’s capabilities in the emerging market for virtual-managed inventory asset services, a subset of the $1.7B service parts market, and positions Choice as the leading provider of mission critical third-party logistics services.

"When it comes to aftermarket service, parts availability and speed are king," said Tim Minahan, vice president of supply chain research at Aberdeen Group. "In some industries service response requirements have shrunk to four hours or less. Inconsistent delivery and frequent stock-outs can put a company out of business. Together, SDA and Choice offer an inventory pool and delivery network that has the potential to help companies maximize fill rates, reduce inventory risk, and, most importantly, maintain asset uptime and customer satisfaction."

This watershed alliance includes the tight integration of technologies, global marketing and selling of targeted and client specific solutions.

“SDA customers are recognizing the immense value to be gained in augmenting current inventory and logistic infrastructures, said Jim Sahli, founder and CEO of SDA. “This alliance broadens our service capabilities by enabling us to integrate Choice's proven logistics management network and with SDA’s enterprise-wide inventory management strategy.”

The integrated solution is expected to dramatically impact
the service supply chain with its variable inventory cost and worldwide logistics capability. The will simplify service asset management, delivering greater cost savings, efficiencies and a competitive advantage to expanding service organizations. Companies will be able to seamlessly ensure that the right part is in the right place at the right time across the service supply chain. These processes include direct and indirect inventory sourcing and procurement, repair, replacement and replenishment, order fulfillment and logistics.

”The complementary combination of SDA's asset management experience and Choice's logistics network in the mission critical spare parts industry will create real value to our collective and future client base(s),” said Rob Kass, President of Choice Logistics. “This unprecedented alliance will enable companies to rapidly build and exploit lucrative opportunities, enabling them to precede the next curve in the emerging service economy.”

“The strategic alliance provides our current and future customers with unmatched solutions and resources.” said Sahli. “The expanded breadth and reach will more rapidly extend the benefits of the combined offerings to companies of all kinds and sizes and in all geographies.”

“This join offering will provide a greater competitive advantage by reducing overall service delivery costs and allowing us to quickly expand into new markets,” said John Strauss, VP of Service for Sarcom Inc. “By seamlessly providing direct and indirect inventory sourcing and procurement, repair, replacement and replenishment, order fulfillment and logistics; companies will now be 99.9% assured that the right part will be in the right place at the right time across the entire service supply chain.”

The unparalleled alliance is based on the following key assets:
•  SDA's advanced emergency spare parts distribution services, state-of-the-art depot repair facility, worldwide presence and partnerships
•  Choice’s logistics and IT infrastructure, which includes same-day availability, real-time control and global visibility as well as a leading client support organization
   
Under the alliance:
•  The integrated solution will provide a comprehensive asset management solution, which will be marketed to companies through their collective channels and beyond
•  The combined solution will relieve companies of the operational expense and any future burden of inventory management
•  SDA will integrate Choice’s logistics infrastructure and the Choice parts management platform with existing SDA solutions and deploy it across its global operations in order to provide a global stocking network that enhances its managed inventory assets programs
•  The integrated solution will enable asset management and collaboration for managing service assets throughout the lifecycle with forward and reverse logistics
•  The solution will be sold by both company’s global
sales forces with support from a dedicated team of
sales specialists

About SDA
System Design Advantage, LLC (SDA) is a proven innovative leader in the Inventory Asset Management (IAM) industry. With over 650 clients worldwide, SDA provides 24x7x365 emergency spare parts distribution and inventory asset management services, supporting all industries on all levels. Boasting a state-of-the-art depot repair facility, SDA also provides the lowest cost, high volume depot repair. To learn more about SDA, please call 800.947.0007 support@sdallc.com

About Choice Logistics
With over 240 strategic stocking locations (SSLs) around the world and 24x7x365 logistics services for direct management of mission-critical inventory assets, Choice Logistics is a preferred global provider of outsourced logistics and integrated inventory management solutions. Leading companies including Avaya, Cisco, EMC, Equant, Hitachi Data Systems, and others have selected Choice for their third party logistics needs. To learn more about Choice Logistics, visit www.choicelogistics.com; call (800) 593-2108, or e-mail info@choicelogistics.com

Contact:
Peter Nilsson,
President
Performance Public Relations Inc.
770.886.4295